- The eCommerce industry is growing rapidly, making customer relationship management (CRM) software more essential than ever for businesses.
- To select the best CRM for eCommerce, consider what features you need and whether the CRM solution has APIs or integrations in place.
- Salesmate, HubSpot, Pipedrive, Omnisend, and GetResponse are some of the best CRM for eCommerce businesses.
- Investing in a good CRM software solution can be a great way to better manage customer relationships and improve sales efficiency.
The eCommerce industry is growing at an unprecedented rate, making customer relationship management (CRM) software more essential than ever for businesses. With so many CRM solutions available in the market, it can be difficult to determine which one best fits your needs. This article will provide a comprehensive overview of what to look for when considering the best CRM for eCommerce business in 2023 and beyond.
When selecting a CRM software, the first step is to consider what features you need. Depending on the size of your eCommerce business, you may require different functionalities such as customer segmentation, automated marketing campaigns, personalization tools or product recommendations. You should also consider whether the CRM solution has APIs or integrations in place, as these will help you make the most of your data and connect with other systems.
If you’re still debating whether or not to purchase eCommerce CRM software, you may not be aware that the typical CRM industry in total by the end of this 12% growth in 2028 will be a whopping $129 billion dollars
Pretty awesome, yes?
What’s the best option, though, with so many software out there that all claims to be better than the last? Let’s look at it!
What is eCommerce CRM software?
eCommerce CRM software is a suite of tools designed to help eCommerce businesses manage customer relationships. CRM is a jackpot for an eCommerce organization because things are evolving very rapidly. It assists any store owner in organizing all the data pertaining to customer interactions.
The following are some of the greatest benefits an eCommerce CRM offers:
- It helps you find and capture leads from multiple sources and nurture them effectively by using CRM software
- It provides you with essential information about your current customers and aids in the creation of loyalty programs.
- It can be used to track buyer data, analyze customer behavior, segment customers into different groups, ATS hiring, personalize outreach, run marketing campaigns, and more.
Best CRM software for eCommerce
Salesmate is a powerful, easy-to-use CRM software built specifically for eCommerce businesses. It offers features like contact management, workflow automation, reporting and analytics, power dialer, sales sequence, text messaging, and more.
It also has functionalities that cater to eCommerce businesses. For example, sending personalized emails using the drag-&-drop builder, scoring leads and qualifying them automatically with Sales Automations, and many more.
It has integrations with popular eCommerce platforms such as Shopify and BigCommerce, and APIs for connecting with existing systems.
With an affordable monthly subscription, Salesmate is a best CRM for eCommerce businesses of any size.
Pricing– When it comes to pricing, Salesmate offers –
- Starter plan at $12/user/month
- Growth plan at $24/user/month
- Boost plan at $ 40/user/month
- Enterprise plan at the custom price
HubSpot CRM is a comprehensive CRM platform that offers a wide range of tools for managing customer relationships, including lead management, opportunity management, sales forecasting, email tracking, customer segmentation, and more.
It also has strong integration with other HubSpot sales hub, such as sales automation and forecasting.
Pricing– When it comes to pricing, Hubspot offers –
- Starter plan at $45/month
- Professional plan at $800/month
- Enterprise plan at $3,600/month
Pipedrive is quite a complex CRM solution but as its name implies it gives the user a bird’s-eye perspective of the entire sales process. Additionally, the product offers various features like workflow automation, lead generation and more.
Additionally, due to its APIs, it is simple to integrate with eCommerce systems. Sales forecasting, trend analysis, and more are just a few of Pipedrive’s incredible features.
It’s especially useful for businesses with a large number of salespeople, as it offers robust collaboration and communication tools.
Pricing– When it comes to pricing, Pipedrive offers
- Essential plan at $9.90/user/month
- Advanced plan at $19.90/user/month
- Professional plan at $39.90/user/month
Salesforce offers a wide range of features and tools for managing customer relationships. It is a comprehensive CRM platform that is offers a cutting-edge CRM solution to close sales, manage your consumer network, and gain a true understanding of your customers.
It’s especially useful for businesses with a large customer base, as it allows you to segment and target specific groups.
Salesforce offers features like sales insights, email marketing, lead management, workflow automation for eCommerce, and more. It also integrates with other tools and platforms, such as social media and email marketing software.
Pricing– When it comes to pricing, Salesforce offers
- Essential plan at $25/user/month
- Professional plan at $75/user/month
- Enterprise plan at $150/user/month
- Unlimited plan at $300/user/month
Capsule is an easy-to-use CRM software designed for small businesses. It direct works to increase sales while saving businesses time. It also provides a wide range of features that aid in helping businesses create great bonds with customers.
It offers features such as task management, Sales forecasting, quote generator, territory management and more.
Capsule also has integrations with Quickbooks, Mailchimp, Mad Mimi, and more.
Pricing– When it comes to pricing, Capsule offers
- Professional plan at $18/user/month
- Team plan at $36/user/month
- Enterprise plan at $54/user/month
Omnisend is the one of the best CRM for eCommerce business.
With Omnisend, you can automate processes like email marketing, reminders for abandoned carts, customer segmentation to save time and get better outcomes. Additionally, everything is tracked as well as arranged in one location so you never miss an encounter or touchpoint.
It is a useful addition to any expanding eCommerce organisation due to its automation features.
Pricing– When it comes to pricing, Omnisend offers
- Premium plans at $16/user/month
GetResponse is one of the best CRM software for eCommerce industry. It has been in the market for more than 20 years and offers users exceptional functionality.
The product features include customer segmentation, marketing automation, and email marketing. It seamlessly drag and drop them into your newsletters, autoresponders, or automation messages which help eCommerce business to save their time.
Pricing– When it comes to pricing, GetResponse offers
- Basic plan for $15/month
- Plus plan for $49/month
- Professional plan for $99/month
In today’s era, there are many CRM software solutions available for eCommerce businesses of all sizes. Salesmate, HubSpot, Pipedrive, Salesforce, Omnisend, and GetResponse are some of the most popular options in the market today. Each offers its own set of features and pricing plans to suit different needs. With careful consideration, you can find the perfect CRM software for your eCommerce business.
Ultimately, investing in a good CRM software solution can be a great way to better manage customer relationships, improve sales efficiency and increase profits. While the upfront cost may be high, the long-term benefits it can bring far outweigh this initial investment.
Therefore, if you are looking to grow and improve your eCommerce business in 2023, investing in a good CRM software solution is highly recommended.