The ultimate guide to choosing the best deal management software 

best deal management software
Key Takeaways
  • Deal management is vital for streamlined sales, customer relationships, and data-driven decisions, ensuring efficiency, compliance, and scalability opportunities.
  • Key features of deal management software include contact management, pipeline tracking, task integration, analytics, and mobile accessibility.
  • Selecting the best deal management software involves defining needs, assessing budgets, evaluating user-friendliness, customization, customer support, and integration capabilities.
  • Customization allows businesses to tailor deal management software to their unique sales processes, ensuring a perfect fit for their requirements.
  • Enhanced customer relationships are at the core of deal management, achieved through comprehensive interaction tracking and highly personalized services.

Are you looking for the best deal management software? In today’s fast-paced business world, how you handle your deals can make or break your success.

Whether you’re an experienced pro or just starting, your chosen software can significantly impact your growth.

The good news is that many tools are available to make deal management easier. But with so many options, picking the right one for your needs can be challenging.

This guide is your roadmap to choosing the best deal management software. We’ll walk you through the essential features, things to think about, and factors to consider when deciding.

When you’re done reading, you’ll know how to select the right software for your business, ensuring you manage your deals efficiently, boost your earnings, and see your organization flourish.

What is deal management? 

deal management

Deal Management refers to the systematic approach of using specialized software to keep track of sales opportunities and customer interactions.  

It involves recording and monitoring potential deals, ensuring that they move through various stages in the sales process efficiently, and providing insights for better decision-making.  

This deal management software streamlines the sales pipeline, making it easier for sales teams to manage, nurture, and close deals. 

 For instance, imagine a real estate agency using deal management software to track property sales.  

They input details about potential buyers, property listings, and the progress of negotiations.  

This software helps them schedule follow-up actions, send reminders, and analyze data, ultimately assisting them in closing property deals successfully. 

Why deal management is important? 

Deal management importance

Effective deal management is vital for several reasons: 

1. Streamlined sales process 

Deal management software serves as the backbone of a streamlined sales process.  

It automates routine tasks, such as data entry and administrative duties, allowing sales teams to focus on what truly matters – selling.  

This enhances efficiency and optimizes resource allocation, a critical component in deals management.

2. Strengthened customer relationships 

The heart of deal management is enhanced customer relationships.  

A deal management system provides a comprehensive view of customer interactions, allowing businesses to deliver highly personalized services.  

This, in turn, fosters stronger and lasting relationships, thereby increasing customer loyalty. 

3. Optimization of sales pipeline 

The best deal management software provides valuable insights into the sales pipeline, helping businesses identify bottlenecks and stalls.

These insights enable accurate sales forecasting and efficient resource allocation, which are crucial for successful deals management.

4. Data-driven decision making 

Leveraging deal management platforms rich in analytics and reporting features is fundamental for data-driven decision making in sales and marketing.  

This data-driven approach fine-tunes strategies, helping businesses target the right audience, optimize their system, and maximize success.

5. Error reduction and consistency 

One of the critical advantages of deal management systems is their ability to minimize data entry errors.

This ensures that customer information is accurate and communication is consistent.

A reliable database empowers sales teams to provide consistent, error-free service, strengthening customer relationships.

6. Efficient collaboration 

Deal management systems promote efficient cross-team collaboration.  

Transparency and accountability across sales, marketing, and customer support teams enhance customer experiences and contribute to overall business success. 

7. Compliance and security 

Deal management software often incorporates robust security features and compliance tools, ensuring that sensitive customer data is protected and the business remains in good legal standing. 

This feature is especially crucial in industries subject to stringent regulations. 

8. Scaling opportunities 

In an ever-evolving business landscape, scalability is essential.  

The right deal management system can adapt to changing needs, making it an invaluable asset for businesses looking to expand and seize scaling opportunities while maintaining operational efficiency. 

Key features of deal management 

Features of deal management software

Deal management software typically offers the following key features: 

1. Contact and lead management 

One of the central pillars of any deal management system is that it allows businesses to organize and track potential customers seamlessly. 

By centralizing contact information and lead details, sales teams can readily access vital customer data, ensuring personalized interactions and targeted follow-ups. 

2. Pipeline management 

A visual representation of sales stages is a cornerstone feature.

It provides a clear snapshot of each deal’s stand in the sales process, facilitating better decision-making and resource allocation.

As deals progress through different stages, this feature helps identify which contracts require immediate attention and which can be nurtured further.

3. Task and calendar integration 

Efficient scheduling and reminders for follow-ups are crucial in deal management.

Integration with task and calendar tools keeps sales professionals on their to-do lists, ensuring that essential actions are not missed.

This ensures that leads are consistently nurtured, leading to higher conversion rates.

4. Analytics and reporting 

Data-driven insights are a hallmark of the best deal management software.  

Robust analytics and reporting features help businesses understand trends, successes, and areas for improvement.  

By analyzing data, sales teams can refine their strategies, target the right audience, and enhance overall performance. 

5. Document management 

The ability to store and share essential sales documents is another invaluable feature.

Deal management platforms provide a secure repository for documents such as contracts, proposals, and product information.

This centralization streamlines communication and ensures that the proper documents are readily accessible during sales.

6. Integration with other tools 

The modern business landscape relies on the integration of various tools and software.  

Compatibility with Customer Relationship Management (CRM) systems and email platforms is essential for a seamless flow of information.  

This feature ensures that data remains consistent and accessible across different software applications. 

7. Automation of repetitive tasks 

The best deal management systems offer automation for routine and repetitive tasks.  

This saves time and reduces the risk of errors, ensuring a more efficient and reliable sales process.

8. Customization 

A feature that allows businesses to tailor the deal management system to their unique needs.  

Customization ensures that the software aligns precisely with the organization’s specific sales processes and workflows.

9. Mobile Accessibility 

Access to deal management platforms on mobile devices is increasingly important in today’s fast-paced business environment.  

Mobile accessibility ensures that sales professionals can stay connected and manage deals.

In summary, the best deal management software combines these key features to empower businesses to effectively manage their deals, enhance customer relationships, and drive sales success. 

Top 11 best deal management software 

1. Salesmate 

Salesmate deal management software

Salesmate is a robust CRM software that delivers efficient, intuitive deal management solutions.

It empowers businesses to streamline sales operations, build and nurture customer relationships, and drive revenue growth.

Salesmate’s user-friendly interface and comprehensive features simplify deal management, enabling sales teams to track and manage deals throughout the sales pipeline efficiently.

Key features 

  • Contact and lead management: Salesmate, a top-tier deal management software, is a centralized hub for effective customer deal management. It empowers businesses to manage deals efficiently, enabling seamless communication and relationship nurturing.
  • Pipeline management: Salesmate’s customizable pipelines visually represent deals, allowing for efficient deal management and data-driven decisions based on real-time insights.
  • Task and Calendar Integration: Seamless integration with task and calendar tools facilitates follow-up scheduling and reminders, which are vital for organized deals management.
  • Analytics and Reporting: Salesmate’s analytics and reporting tools offer valuable insights into deal management, supporting data-driven decision-making and optimized deal management processes. 
  • Document Management: Securely store and share essential sales documents within the deal management system, ensuring data accessibility during the deal management process.  


  • Starter – $12 per user/per month 
  • Growth – $24 per user/per month 
  • Boost – $40 per user/per month 
  • Enterprise – Connect with our sales team for enterprise pricing 

G2 ratings 

2. HubSpot 

Hubspot deal management software

HubSpot is an all-in-one CRM platform that offers comprehensive deal management solutions, making it a favorite among businesses.

It provides tools to manage customer relationships, automate sales processes, and optimize marketing efforts.

HubSpot’s user-friendly interface and wide array of features simplify the sales process and help businesses deliver exceptional customer experiences. 

Key features: 

  • Contact and Lead Management: HubSpot, an all-in-one deal management platform, excels in managing customer relationships and deals. It offers an intuitive interface for efficient deal management. 
  • Pipeline Management: HubSpot’s CRM visually represents deals, simplifying progress tracking and resource allocation in the deals management process.
  • Task and Calendar Integration: The platform integrates with task and calendar tools for efficient follow-up scheduling, which is vital in the deals management system. 
  • Analytics and Reporting: HubSpot provides advanced analytics and reporting features to assess deal management performance, facilitating data-driven decision-making in deals management. 
  • Document Management: HubSpot streamlines deal management by allowing secure document storage and sharing within the platform. 


  • Professional – $450/mo 
  • Enterprise – $1200/mo 

G2 ratings 

3. deal management software offers a unique approach to deal management with its highly customizable workspaces.

It allows businesses to create workflows that match their specific processes, making it a versatile choice for managing deals and projects. 

Key features

  • Customizable workspaces: offers highly customizable workspaces, ideal for managing diverse deals and projects effectively within a flexible deal management platform. 
  • Task and calendar integration: Integration with task and calendar tools in simplifies scheduling and reminders for organized deals management. 
  • Analytics and Reporting: Gain insights into deal management workflows with analytics and reporting features on Monday, which is essential for tracking progress and process improvement in deals management.
  • Collaboration Tools: Enhance teamwork and communication within the platform to streamline deal management processes and improve customer experience.
  • Mobile Accessibility: Access on mobile devices for on-the-go deals management to stay responsive and engaged in the deal management process. 


  • Free: $0, forever free for up to 2 seats. 
  • Basic: $24 per month for 3 users. 
  • Standard: $30 per month for 3 users. 
  • Pro: $48 per month for 3 users. 
  • Enterprise: Contact us for pricing. 

G2 rating 

4.7 out 5 

4. Pipedrive 

Pipedrive deal management software

Pipedrive is a sales-focused CRM that excels in managing deals and sales pipelines.

It provides a straightforward and visual way to monitor deal progress, allowing businesses to keep a close eye on their sales operations. 

Key features

  • Sales-Focused CRM: Pipedrive specializes in managing deals and sales pipelines, catering to businesses heavily invested in sales within its deal management system. 
  • Visual Deal Tracking: Pipedrive provides a visual representation of deals, making it easier to monitor progress and prioritize actions, crucial for effective deals management. 
  • Task Automation: Streamline your deal management process by automating repetitive tasks in Pipedrive, reducing manual effort and errors. 
  • Email Integration: Seamless integration with email platforms within Pipedrive keeps communication centralized, ensuring a clear overview of interactions in the deal management system. 
  • Data Export and Reporting: Export data and generate detailed reports to gain insights into deal management performance, empowering data-driven decisions and deals management process optimization. 


  • Essential plan – $9.90 per user per month 
  • Advanced plan – $19.90 per user per month 
  • Professional plan – $39.90 per user per month 
  • Power plan – $49.90 per user per month 
  • Enterprise plan – $59.90 per user per month 

G2 ratings 

5. Engagebay 

Engagebay deal management software

Engagebay offers an all-in-one solution for marketing, sales, and service.

It includes deal management tools to streamline sales processes and enhance customer relationships. 

Key features

  • All-in-One Solution: Engagebay offers an all-in-one solution encompassing marketing, sales, and service, including deal management tools to streamline processes and enhance customer relationships. 
  • Automation: Automate routine tasks such as lead nurturing and follow-up emails to improve efficiency in the deals management process. 
  • Contact Segmentation: Segment contacts based on various criteria for targeted marketing and personalized interactions within the deal management platform. 
  • Multichannel Communication: Support communication through various channels, such as email, social media, and live chat, enhancing the customer experience and deals management. 
  • Reporting and Analytics: Gain insights into deal management performance and customer interactions with reporting and analytics tools, empowering data-driven decisions and deals management strategy improvement. 


CRM & Sales Bay 

  • Free – $0 per user per month 
  • Basic – $11.04 per user per month 
  • Growth – $42.49 per user per month 
  • Pro – $67.99 per user / month 

G2 ratings 

6. Zoho CRM 

Zoho CRM deal management software

Zoho CRM is known for its extensive CRM functionality.

It provides deal management capabilities that can be tailored to meet the unique sales processes of different businesses. 

Key features 

  • Extensive CRM Functionality: Zoho CRM, a versatile deal management platform, offers comprehensive CRM features adaptable to various deals management needs. 
  • Automation: Streamline sales processes by automating repetitive tasks, such as lead nurturing and follow-up emails, in Zoho CRM, enhancing efficiency and freeing up time in the deal management process. 
  • Customizable Pipelines: Customize and visualize sales pipelines to precisely match unique sales processes in different businesses, ensuring tailored deals management. 
  • Analytics and Insights: Leverage in-depth analytics and reporting features to gain comprehensive insights into sales performance, supporting data-driven decision-making and deals management strategy optimization. 
  • Integration: Seamlessly integrate Zoho CRM with various software applications, including email and productivity tools, ensuring data consistency and accessibility across different platforms in the deal management system. 


Zoho CRM offers various pricing plans, starting at $12 per user per month for the Standard plan, $20 per user per month for the Professional plan, and $35 per user per month for the Enterprise plan, which includes advanced customization and reporting features. 

G2 ratings 

7. Salesforce 

Salesforce deal management software

Salesforce is a well-established CRM giant offering a wide range of features, including deal management. It’s highly customizable and suitable for businesses of all sizes. 

Key features

  • Highly Customizable: Salesforce is renowned for its high degree of customization, allowing businesses to align the deal management platform with their unique deal management processes and workflows, suitable for businesses of all sizes. 
  • Advanced Analytics and Reporting: Salesforce provides advanced analytics and reporting tools to gain detailed insights into deal management performance, empowering data-driven decision-making within the deals management system. 
  • Mobile Accessibility: Accessible on mobile devices, Salesforce enables users to manage deals on the go, ensuring flexibility and responsiveness in the deal management process. 
  • Integration with Third-Party Apps: Salesforce seamlessly integrates with a wide range of third-party applications, connecting the deal management software with other essential tools, enhancing productivity and workflow efficiency. 
  • Security and Compliance: Salesforce offers robust security features and compliance tools to safeguard customer data and ensure compliance with vital regulations and laws, a critical aspect of effective deal management. 


  • Starter – $ 25 per user per month 
  • Professional – $ 80 per user per month 
  • Enterprise – $ 165 per user per month 
  • Unlimited – $ 330 per user per month 

G2 ratings 

8. Zapflow 

Zapflow deal management software

Zapflow specializes in mergers and acquisitions (M&A) and deal flow management.

It’s an ideal choice for businesses in this sector looking to manage complex deals effectively. 

Key features

  • Specialization in M&A and Deal Flow: Zapflow specializes in managing mergers and acquisitions (M&A) and deal flow, offering tailored solutions for businesses operating in this sector. It aids in the efficient management of complex deals. 
  • Deal Flow Tracking: Zapflow excels in tracking and managing deal flows, providing a clear view of deal progression and actions, ensuring effective management of M&A and other complex deals. 
  • Collaboration Tools: Zapflow offers collaboration features promoting teamwork and communication among team members involved in deal management, enhancing the efficiency of managing complex transactions. 
  • Reporting and Analytics: The platform provides reporting and analytics tools that offer insights into deal flow performance, supporting data-driven decision-making and deals management optimization. 
  • Customization: Zapflow can be customized to meet the specific needs of businesses in the M&A and deal management sector, ensuring that it aligns precisely with their unique deal management processes. 


  • Front office edition – € 199 user/mo 
  • Enterprise edition – Tailored pricing per year 

G2 ratings 

9. Kapture CRM 

Kapture CRM deal management software

Kapture CRM excels in omnichannel customer support, making it a great choice for businesses aiming to provide top-notch customer service alongside efficient deal management. 

Key features

  • Omnichannel Customer Support: Kapture CRM excels in providing omnichannel customer support, making it an excellent choice for businesses aiming to deliver top-notch customer service alongside efficient deal management. It enables businesses to manage customer interactions across various channels, ensuring a seamless and consistent customer experience in deals management. 
  • Automation: Kapture CRM offers automation capabilities to streamline routine tasks, such as routing customer inquiries and tracking interactions, reducing manual effort, enhancing efficiency, and ensuring timely responses to customer needs within the deals management system. 
  • Ticketing System: The platform includes a ticketing system that helps businesses manage customer inquiries and support requests. Users can assign, prioritize, and track tickets, ensuring that customer issues are resolved promptly, an essential aspect of effective deal management. 
  • Email and SMS Integration: Kapture CRM seamlessly integrates with email and SMS systems, making it easy to communicate with customers through their preferred channels, enhancing communication and engagement with customers within the deals management process. 
  • Reporting and Analytics: The platform offers reporting and analytics tools that provide insights into customer support performance and deal interactions, enabling data-driven decisions and the enhancement of customer support and deal management strategies. 


  • Special plan – $15 per user per month 
  • Essential plan – $20 per user per month 
  • Professional – $30 per user per month 
  • Enterprise – $50 per user per month 

G2 ratings 

10. Dynamo 

Dynamo deal management software

Dynamo is an alternative asset investment management platform. It offers deal management solutions tailored for the unique requirements of the investment industry. 

Key features

  • Alternative Asset Investment Management: Dynamo is designed for alternative asset investment management, offering specialized solutions for this sector. It assists businesses in managing complex investment deals effectively. 
  • Deal and Investment Tracking: The platform excels in tracking and managing alternative asset deals and investments. Users can monitor the progress of investments, record interactions, and take actions to ensure that deals are managed efficiently. 
  • Integration with Financial Tools: Dynamo integrates with financial software and tools, streamlining financial data and reporting for investment deals. This compatibility enhances the overall management of alternative asset investments within the deal management system. 
  • Collaboration Features: Dynamo offers collaboration tools that promote teamwork and communication among team members involved in alternative asset investment deals, enhancing the overall efficiency of managing complex investments. 
  • Customization: The platform can be customized to align with the specific needs of businesses in the alternative asset investment sector, ensuring that it caters to the unique deal management processes required for such investments. 


Pricing information for Dynamo is available upon request and typically depends on the specific needs and scale of the investment firm. 

G2 ratings 

Each of these software solutions offers a range of features, pricing plans, and user ratings, enabling businesses to find the best fit for their specific deal management needs.

Whether you’re looking for a simple CRM, a comprehensive platform, or specialized deal management tools, this list has you covered. 

11. BIGContacts 

BIGContacts is a comprehensive contact manager software designed to optimize sales processes and enhance deal management capabilities.

It enables businesses to gain better visibility into their deal flow, manage opportunities efficiently, and automate various aspects of deal management to save time and improve productivity.

With BIGContacts, businesses can prioritize high-value deals, automate deal tracking, generate insightful reports, and maintain organized information on all deals, including emails, activities, notes, and files, in one centralized location.

Key features

  • Sales Pipeline Visibility: View and manage all opportunities in your sales pipeline, streamlining the deal progression process.
  • Deal Management Automation: Automate repetitive tasks like data entry and follow-ups to enhance efficiency and reduce manual effort.
  • Comprehensive Reporting & Analytics: Generate detailed reports to gain insights into sales performance and make data-driven decisions.
  • Email Marketing: Combine CRM and email marketing to engage prospects effectively and close more deals.
  • Workflow Automation: Personalize your sales process with automated workflows, alerts, and reminders for timely follow-ups.
  • Simplified User Interface: A user-friendly interface that simplifies deal management and supports team collaboration.


  • Free- Forever free for up to 100 contacts
  • Business- Starts at $9.99/month

G2 ratings

  • 4.5 out of 5 

How to select the best deal management software? 

Select best deal management software

Selecting the right deal management software is a critical decision that can significantly impact your business’s sales efficiency and customer relationships.

To help you make an informed choice, consider the following factors: 

1. Define your requirements

Begin by clearly defining your specific needs and objectives.

Consider aspects such as integration capabilities with your existing systems, scalability to accommodate business growth, and automation features.

Identifying your requirements is a fundamental step in finding the best deal management software for your business. 

2. Assess your budget

Carefully evaluate your budget constraints. Deal management software solutions come with varying pricing structures, so understanding your budget is essential.

Compare the pricing options offered by different providers to find a solution that aligns with your financial resources while offering the features you require. 

3. User-friendly interface

An intuitive and user-friendly interface is crucial for efficient deals management. Ensure that the software you choose is easy for your team to navigate and work with.

A user-friendly interface streamlines the learning curve and encourages adoption across your organization. 

4. Customization

Your business has unique sales processes, and your chosen deal management platform should be flexible enough to accommodate them.

Look for software that can be tailored to your specific requirements, allowing you to adapt the system to match your deal management processes seamlessly. 

5. Customer support

Reliable customer support is a vital component of the deal management system selection process.

Inevitably, you may encounter issues or require assistance with various aspects of the software.

The responsiveness and effectiveness of the support team can make a significant difference in resolving challenges and ensuring the software runs smoothly. 

6. Trial period

Most deal management software providers offer a trial period or a demo version. Take advantage of this opportunity to test the functionality and user-friendliness of the software.

During the trial, involve key team members who will use the software daily. Evaluate how well the software aligns with your deal management process and addresses your requirements. 

7. Integration capabilities

Ensure that the deal management platform can seamlessly integrate with your existing software stack, such as CRM, email, or project management tools.

A well-integrated system avoids data silos and streamlines information flow. 

8. Scalability

Consider your business’s future growth. The deal management software should have the ability to scale as your business expands, accommodating additional users, deals, and data without compromising performance. 

9. Security and compliance

Ensure that the software complies with industry-specific regulations and provides robust security features to protect sensitive customer data and confidential deal information. 

10. Reporting and analytics

Advanced reporting and analytics capabilities can provide valuable insights into your deals management processes.

Evaluate whether the software offers comprehensive reporting features that will help you make data-driven decisions and continuously optimize your sales strategies. 

By considering these factors in your selection process, you’ll be better equipped to identify the best deal management software that aligns with your specific needs and helps your business excel in deals management. 


So, in your quest for the best deal management software, you’ve explored the ins and outs of managing deals in the business world.

The software you choose can be a real game-changer, transforming the way you work and giving you a competitive edge.

This guide has shed light on the key aspects you should consider when picking the perfect deal management software, emphasizing the importance of matching your choice with your specific needs, budget, and long-term goals. 

As the business landscape continues to evolve, the significance of efficient deal management cannot be overstated.

Whether you’re nurturing leads, closing sales, handling contracts, or keeping track of partnerships, the software you select should be a dependable partner on your path to success.

Armed with the insights from this guide, you’re now ready to start your search for the best deal management software, taking your business to new levels of efficiency, profitability, and overall success.

Remember, the ultimate choice is the one that seamlessly integrates with your unique operations, propelling your deals to unprecedented success. 

About the Author

Riyanshi Chaplot

Riyanshi is an enthusiastic content creator and SEO strategist at Salesmate who curates information on marketing, sales, and customer experience. She loves to explore new places and meet new people when she is not working.

View All Posts